Terms and Conditions for the Use of Information and Services Available Through Media Land Websites and Mobile Applications

Effective as of 8 October 2026

Please read these Terms and Conditions carefully before using the websites and mobile applications owned or operated by Media Land OOD (hereinafter individually referred to as a “Website” or “Application”, and collectively as the “Services”).

These Terms and Conditions govern the relationship between Media Land OOD and users of all present and future websites and mobile applications of the company for which these Terms and Conditions are stated to apply.

General Provisions

These Terms and Conditions govern the relationship between Media Land OOD, registered in the Commercial Register maintained by the Registry Agency under Unified Identification Code (UIC) 201700045, with its registered office and management address at 107 Sofroniy Vrachanski St., floor 1, apartment 2, Sofia 1233, Bulgaria, email: medialand@medialand.bg, hereinafter referred to as the “Provider / We”, on the one hand, and each registered or unregistered user of the information services and resources accessible through the Websites and Applications, hereinafter referred to as the “User / You”, on the other hand.
These Terms and Conditions enter into force on the date of their publication at https://medialand.bg/terms/ and/or through the relevant Application, where applicable.
The Provider reserves the right to amend these Terms and Conditions. In the event of an amendment, within 14 (fourteen) days after its entry into force, the Provider notifies Users of the amendments by publishing a draft of the amendment at https://medialand.bg/terms/ and/or by notification in the relevant Application, where applicable.
Access to some information and Services on the Websites or Applications may require registration. Where registration is required, access is granted on the basis of a request submitted through the relevant Website or Application. For this purpose, the User must:
1. create a User Account by registering/identifying themselves using an email address and password and by providing the minimum additional mandatory information specified in the registration form;
2. read these Terms and Conditions and rules and confirm acceptance. The User must carefully read these Terms and Conditions and, if they agree, tick the acceptance box in the registration form before completing registration;
3. acknowledge that acceptance expressed under the preceding item constitutes an electronic statement within the meaning of the Bulgarian Electronic Document and Electronic Trust Services Act, whereby the User declares that they have read and agree to comply with these Terms and Conditions;
4. understand that registration for the relevant Service is free of charge. If payment is required for a particular service or feature, this will be expressly indicated in the relevant Service.
In all cases of failure to perform obligations under these Terms and Conditions, the parties shall be liable in accordance with applicable Bulgarian law.

Definitions

For the purposes of these Terms and Conditions, the following words and expressions, including their definite and plural forms, shall have the meanings set out below:

User means any person who uses and/or is registered on any Website or mobile Application of Media Land OOD.
Provider means the entity engaged in creating, maintaining, marketing and distributing the content and Services covered by these Terms and Conditions, namely Media Land OOD.
Website means any present or future website owned or operated by Media Land OOD, regardless of its domain name, subject matter, features or date of creation, to which these Terms and Conditions apply.
Application means any mobile, tablet, desktop, progressive web or other software application of Media Land OOD, including iOS and Android applications, whether available, temporarily unavailable, published, unpublished, discontinued, updated, renamed or replaced by another application.
Services means all information, communication, entertainment, user-related, account-related, paid, free, advertising, technical and other services, resources and features provided by Media Land OOD through its Websites and Applications.
App Store means the Apple App Store, Google Play, Huawei AppGallery or any other official or authorized channel for distributing Applications, where applicable.
Email means the electronic mail address provided by the User for registration and identification in the relevant Service.
Password means a combination of letters and/or numbers constituting a code which, together with the Email, identifies the User and provides access to the account for submitting valid requests for the information and Services offered.
User Account means a separate area of the relevant Service containing information about the User provided upon registration or subsequently edited. Access to the account is obtained by entering an Email/username and Password.
Device means any general-purpose device, including a computer, tablet or telephone, used to access and use the Services.
Applicable Law means any law, subordinate regulation or other regulatory or non-regulatory instrument in force now or in the future which directly concerns the Services, the Provider (and/or its activities) and/or the User (and/or their activities).
IP Address means a unique identification number associated with a computer, web page or user resource in a manner allowing it to be located on the global Internet.
Profiling means any form of automated processing of User data involving the use of such data to evaluate personal aspects relating to the User, such as preferences, interests, user behavior (search and request history when using the Services), preferred account settings, location and others. Profiling aims to enable the Provider to offer fuller use of the Services' features and personalized advertising messages.
User Content means any text, file, image, video, link to a website or other material placed by a User on Media Land OOD servers, including, without limitation, by posting comments or opinions on information resources available through any Service and/or by adding content to their User Account, with a view to making it accessible to other Users through the Services.
Malicious Acts means acts or omissions that violate Internet etiquette or cause harm to persons connected to the Internet or associated networks, including sending unsolicited messages (SPAM, JUNK MAIL), flooding communication channels (FLOOD), obtaining access to resources using another person's permissions or passwords, exploiting system vulnerabilities for personal gain or information gathering (HACK), industrial espionage or sabotage, damaging or destroying systems or databases (CRACK), distributing Trojan horses or causing installation of viruses or remote-control systems, disrupting other Internet users, and any acts that may constitute a criminal or administrative offense under Bulgarian or other applicable law.

Rights and Obligations of the User

The User undertakes to exercise their rights to use the information and Services provided through the Services in good faith, in compliance with applicable legislation and these Terms and Conditions.
The User is responsible for safeguarding their Email and Password and for all actions performed by them or a third party using those credentials. The User must immediately notify the Provider upon learning of any misuse or unauthorized use of their identifier, Email or Password. We recommend that Users change their password periodically, for example every three months. The Provider never sends emails or other correspondence requesting a User's account password, and Users should not disclose their Password in response to such requests.
Providing false information, failing to update changed information in due time, or registering under a fictitious name or another person's name (assuming another identity) is prohibited. Media Land may refuse or terminate a registration or immediately suspend or terminate the Services without notice for a person whom it has reason to believe has provided false information or another person's details.
If the User fails to comply with any obligation under these Terms and Conditions or otherwise breaches their obligations, the Provider may immediately restrict the Services or unilaterally terminate access to them.
The User undertakes to use the Websites and Applications only through their official interfaces and not to use automated tools, scraping, bots, emulators, unauthorized API requests, technical means of circumventing restrictions or other actions that may disrupt the normal operation, security or rules of the Services.

User Content and Conduct

Media Land has neither an obligation nor the objective ability to control how Users use the Services and is not liable for User Content or User activities in connection with the Services. Media Land is not obliged to monitor information stored on its servers or made available in providing the Services, or to actively seek facts or circumstances indicating unlawful User activity.

In accordance with applicable Bulgarian law, Media Land stores information materials and resources placed by Users on its servers and may provide them to competent state authorities where necessary to protect the rights, legitimate interests and security of Media Land or third parties, and where duly requested by such authorities.
Media Land may place electronic links, advertising banners and other forms of advertising for goods and services offered by Media Land or third parties on the Websites and Applications, including within User Accounts, as well as links and advertising banners leading to websites outside Media Land's control.

When using the Services provided by Media Land, the User undertakes not to upload, offer for publication, place on a Media Land server, distribute or otherwise make available to third parties any User Content, including information, data, text, audio, files, software, music, video, photographs, graphics, audiovisual materials, comments or other materials or links to such materials, that:

contravenes Bulgarian legislation, applicable foreign laws, these Terms and Conditions, Internet etiquette, morality or good customs;
contains violence (including violence against animals), incitement to violence, humiliation of human dignity, or threats to life or bodily integrity;
damages another person's reputation or calls for violent changes to the constitutional order, commission of crimes, violence against persons, or incitement of racial, national, ethnic or religious hostility;
insults a religion or contains religious campaigning;
promotes discrimination based on sex, race, education, age or religion, or advocates fascist, racist or other undemocratic ideology, including incitement to terrorism;
contains pornography, explicit sexual content or other material endangering the normal psychological development of minors or violating morality and good customs;
does not correspond to the subject matter of the relevant Service or the specific published material to which it relates;
constitutes a trade or official secret or other confidential information;
infringes property or non-property rights or legitimate interests of third parties, including intellectual property rights, unless the rights holder has consented;
constitutes unauthorized advertising, junk mail, spam, chain letters, redirects through alias subdomains, pyramid schemes or other forms of customer solicitation;
contains information about another person's passwords or access rights without their consent, or software for obtaining such passwords or rights;
contains computer viruses or other computer code, files or programs intended to interrupt, disrupt or limit the functioning of computer software, hardware or telecommunications equipment.

When using the Services provided by Media Land, the User undertakes:

to notify Media Land immediately of any violation committed or discovered in connection with the Services;
not to impersonate another person or a representative of a legal entity or group whom they are not authorized to represent, or otherwise mislead third parties about their identity or affiliation;
not to use methods causing unwanted content to load automatically for Internet users (pop-ups, blind links and similar methods);
by placing any information material, resource, image or other content through a Website or Application, to grant Media Land the right to use, record, store, reproduce and publicly distribute it for the purposes of and in connection with providing the Services governed by these Terms and Conditions;
to declare that they own the copyright or other intellectual property rights in the material, or have acquired the right to use it in the manner described above on a statutory, contractual or other legal basis, and that placing and using it through the Websites and Applications in accordance with these Terms and Conditions does not infringe third-party rights;
as a registered User, to bear sole responsibility for the legality of User Content they publish or make available through the Services, their publication actions and the consequences thereof;
if the User believes that another User has infringed their intellectual property rights and wishes to report an infringement involving User Content placed in any Service, to send written notice to the postal or email address stated at the beginning of these Terms and Conditions. The notice must contain at least:
1. the signature of the rights holder or their duly authorized representative;
2. a power of attorney if the notice is submitted through a representative;
3. specific identification of the User Content allegedly infringing rights (or a complete list of the materials if several are involved), including the exact URL enabling its identification;
4. information sufficient for Media Land to contact the person submitting the notice, such as full name, address, telephone number and email address;
5. a declaration that the notifying person believes in good faith that the use described is not authorized by the intellectual property rights holder, their representatives or agents, or by law;
6. a declaration that the information provided is accurate and that the notifier acts as the rights holder or their duly authorized representative, together with evidence of ownership of the rights.
to acknowledge that Media Land is not liable for the accuracy or legality of User Content or User activities relating to the Services, or for damage suffered by other Users when accessing or using content supplied by a User or otherwise made available through the Services;
when using the Services, including publishing content through a Website or Application, participating in forums or chat rooms, or communicating with other Users in any other way, not to publish, send or transmit unlawful, threatening, false, misleading, fraudulent, indecent, offensive, defamatory, insulting, discrediting, pornographic or obscene materials, or materials inciting violence, other unlawful or immoral acts, or harming the honor and dignity of other Users;
not to publish, send or transmit materials infringing copyright and related rights, trademarks or other intellectual property rights, privacy or other third-party rights, or otherwise violating applicable law;
not to publish, send or transmit personal information about other persons without their consent;
not to create user identifiers through automated means or fraud;
not to use other Users' personal information available through the Services for purposes other than those specified in these rules, and not to disrupt normal operation or harass or disturb other Users, including by sending an unreasonably large number of messages or threatening, discrediting, offensive, improper or indecent messages;
not to register more than one account, register an account using another person's details, or attempt to impersonate another person using their access credentials;
to acknowledge that all communications and interactions between Users (through the Services, where applicable, by email or otherwise) are at their own risk. Media Land is not responsible for Users' actions. Users must take appropriate precautions when interacting with other Users or third parties contacted as a result of using the Services.

Rights and Obligations of the Provider

The Provider takes steps and bears responsibility for remedying faults caused by it and restoring the Services to normal operation as soon as reasonably possible after the underlying cause has ceased.
The Provider shall notify Users of planned maintenance, repairs and/or changes to the Services and of the expected duration of interruptions or reduced service quality.
The Provider undertakes to protect personal information provided by Users in accordance with the Bulgarian Personal Data Protection Act and other applicable legislation. For more information, see the Privacy Policy at https://medialand.bg/privacy.
The Provider reserves the right to immediately and unconditionally terminate access for any User attempting to unlawfully interfere with or manipulate any part of the content or functionality of the Services. At the Provider's discretion, competent authorities may be notified of such attempts.
The Websites may contain links to other pages or Internet resources. The Provider does not control and is not responsible for the content, products, services or information available through such links.
The Provider is not liable for consequences arising from improper use of the Services or from the User's lack of ability to use them.
The Provider is not liable for claims brought by third parties against a User arising from or relating to the use of the Services.
The Provider is not liable for damage caused to third parties by Users' use of the Services, including their use for unlawful purposes or the commission of unlawful acts through the Services.
The Provider is not liable if the User cannot use some or all features of the Services due to failures in the software or technical infrastructure of other Internet operators or telecommunications connections in the country.
Unless expressly stated otherwise, the Provider does not process payments directly through the relevant Service and, where necessary, redirects the User to payment partners or App Stores with systems for payments by bank card, SMS or bank account. The User undertakes to verify that the payment partner's page to which they are redirected has the necessary attributes and certificates for the chosen payment method.
The Provider does not request or store Users' payment information. Information received from payment partners operating appropriate payment systems and complying with regulatory requirements serves only as confirmation of payment for activating access to specific services or features.
The Provider is not liable if the User fails to follow the instructions for accessing the relevant payment system correctly, or if the failure to provide the Service is caused by circumstances beyond the Provider's control.

Suspension and Termination of Access

The Provider reserves the right to temporarily suspend and/or terminate access in the following cases:

planned maintenance or activities to improve the quality of the Services, or an emergency;
interruption of the regional or national electricity supply until power is restored;
force majeure events until they cease;
the User uses the Services in a manner that hinders or prevents their normal use by other Users or causes them harm;
the User otherwise breaches restrictions under these Terms and Conditions;
actions or acts of competent state authorities that restrict the ability to provide access;
unilaterally and without notice, if the User has failed to remedy a breach of their obligations;
lack of technical capacity to provide access.

Intellectual Property, Copyright and Related Rights

All rights in the Websites, Applications and Services, and their content, are subject to intellectual property rights of the Provider and/or persons associated with the Provider and are protected under Bulgarian law. Unauthorized use constitutes a violation of law.
Content on the Websites and Applications includes, without limitation, text, images, musical and audiovisual works, designs, logos, layouts, technologies, trademarks, domains, applications, interfaces and digital environments with all their elements (verbal, graphical and audio design). It is the exclusive property of its respective rights holder, namely Media Land and/or its partners, clients or Users who voluntarily publish it. Accordingly, the User undertakes not to copy, modify, publish, transmit, export or sell protected information.
By publishing/submitting materials protected by intellectual property rights, the User:
1. confirms that they are the sole and exclusive holder of the rights in the published/submitted content or possess the necessary rights, consents and licenses, and that placing such content through the Services and/or submitting or using it under these Terms and Conditions does not infringe third-party rights;
2. where necessary to provide access to the Services, grants Media Land a non-exclusive right to use the published/submitted materials by recording, storing, reproducing, copying, modifying and distributing them, including making them available to an unlimited number of persons at a place and time individually chosen by each person, without remuneration and without territorial restriction (worldwide). This right is granted for the purposes of and in connection with the Services for as long as the User's content remains available through the Services and for a reasonable period after its removal or deletion;
3. grants all other Users of the Services a non-exclusive right to access published materials without remuneration and without territorial restriction (worldwide), for as long as the content remains available through the Services and for a reasonable period after its removal or deletion.

Mobile Applications and App Stores

These Terms and Conditions also apply to all current and future Media Land OOD Applications for iOS, Android or other operating systems, whether an Application is a standalone service, a mobile version of a Website, an extension of a Website, a branded application for a particular Website, or a shared application for several Media Land OOD services.
All provisions of these Terms and Conditions referring to a “Website”, “Websites”, “services”, “account”, “content”, “user content”, “access” or “use” apply correspondingly to Applications and Services, insofar as the nature of the specific feature does not require otherwise.
By downloading, installing, accessing or using an Application, the User accepts these Terms and Conditions and receives a limited, personal, non-exclusive, non-transferable, non-sublicensable and revocable right to use the Application solely for personal and lawful purposes, in accordance with these Terms and Conditions, applicable law and the rules of the relevant App Store.
The User may not copy, modify, decompile, reverse engineer, disassemble, extract source code, circumvent technical restrictions, remove protections, create derivative products, rent, sell, assign or distribute the Application or any part thereof, except to the extent expressly permitted by mandatory law.
Applications may require certain permissions on the User's Device, including, without limitation, access to the Internet, notifications, camera, microphone, photos, files, location, device identifiers, advertising identifiers, local storage or other features. Such permissions are used only where necessary to provide, protect, improve, personalize or analyze the Services, in accordance with the Privacy Policy and Device settings.
The User may manage or withdraw permissions through the operating system, Device, browser or Application settings. Restricting or refusing certain permissions may prevent the use of some Application or Service features.
Applications may send push notifications, system messages, activity, security, account or content notifications, updates about changes to the Services, technical support messages, marketing messages or other notices, where applicable and permitted. The User may manage push notifications through the Device or Application settings, to the extent supported by the relevant operating system.
Applications may contain cached content, local storage, offline features, temporary files, settings, access tokens or other technical data stored on the User's Device. Deleting the Application, clearing its cache or changing Device settings may result in the loss of some locally stored information or settings.
Media Land OOD may release updates, patches, new versions and changes to the design, functionality, security or content of Applications. Some updates may be required for continued use. The Provider is not liable if the User cannot use an Application due to refusal, delay or inability to install a necessary update.
The Provider does not guarantee that the Websites or Applications will be compatible with every Device, operating system, operating-system version, browser, hardware configuration, network or software environment. The Provider is not liable for problems arising from outdated software, modified Devices, root/jailbreak, incompatible settings, manufacturer or operator restrictions, lack of Internet connectivity or actions of third parties.
The Provider may at any time suspend, restrict, modify, discontinue, remove from an App Store or replace an Application or any of its features, including for technical, commercial, legal, regulatory, security, store-compliance or other objective reasons.
Where an Application is distributed through the Apple App Store, Google Play or another App Store, the User undertakes to comply with the applicable rules, terms and licensing requirements of that App Store, including rules governing Devices, accounts, payments, subscriptions, refunds, content and acceptable conduct.
If the Application is downloaded from the Apple App Store, the User acknowledges that these Terms and Conditions are entered into between the User and Media Land OOD, not Apple. Apple is not responsible for the Application, its content, maintenance, warranties, claims, customer support, regulatory matters, intellectual property rights or damages related to its use. Apple and its subsidiaries are third-party beneficiaries of the provisions applicable to the Application and, upon acceptance of these Terms and Conditions, Apple may enforce them to the extent applicable.
If the Application is downloaded from Google Play, the User acknowledges that Google is not a party to these Terms and Conditions and is not responsible for the Application, its content, maintenance or claims related to it, except as expressly provided in the applicable Google Play terms or mandatory law.
Where paid services, subscriptions, in-app purchases, virtual products, feature unlocks or other digital content are offered through a Website or Application, the terms, price, duration, renewal, termination and payment method are specified in the relevant Service, payment page or App Store. For purchases made through the Apple App Store or Google Play, payments, billing, renewals and refunds are also governed by the relevant App Store's rules.
The Provider does not store bank card details or other payment-instrument information when payment is processed by an App Store, payment operator or other third-party provider. Information received by the Provider may include only the data necessary to confirm payment or to activate, maintain or terminate the relevant paid feature.
Refunds for purchases made through an App Store are requested and processed under the rules of that App Store, unless applicable law provides otherwise. Media Land OOD may assist within its technical capabilities but does not unilaterally control Apple, Google or another payment intermediary's decisions on refund procedures.
Applications may use third-party services, SDKs, libraries, APIs, analytics, crash reporting, advertising, fraud prevention, attribution, authentication, cloud hosting, payment processing or other tools. They are used to provide, protect, measure, improve, personalize or monetize the Services and are further governed by the Privacy Policy and applicable third-party rules.
The Provider is not liable for inability to access, delays, errors, loss of functionality, incompatibility, interruption, restriction, removal or changes to an Application caused by an act or omission of Apple, Google, another App Store, Device manufacturer, operator, Internet provider, payment intermediary, SDK/API provider or other third party.
The User is responsible for the security of the Device used to access the Services, including locking the Device, protecting their account, updating the operating system, preventing unauthorized access and preventing third parties from using their account.

Personal Data

Before using the Services, please read our Personal Data Privacy Policy available at https://medialand.bg/privacy.
The User agrees that, when providing the Services, Media Land may process their personal data in accordance with the Privacy Policy.
By agreeing to these Terms and Conditions, the User:
1. confirms that they have been informed of their rights and obligations under these Terms and Conditions;
2. confirms that they voluntarily provide their personal data and any other information submitted in connection with the use of the Services;
3. gives their freely given, informed and unambiguous consent for the Provider to collect and process, including to disclose to the third parties specified in the Privacy Policy, the User's personal data and any other information provided by the User, in accordance with applicable Bulgarian legislation and the conditions and purposes set out in the Privacy Policy.
A Website or Application may contain references or links to websites maintained by third parties whose data-processing activities the Provider does not control. Users are advised that clicking such a link redirects them to third-party websites. The Provider has no control over these websites or persons and cannot assume responsibility for their methods of processing visitors' personal data or the related safeguards and procedures. Before using content or services provided through such third-party websites, Users should review their privacy terms and other rules and procedures concerning personal data and other personal rights. The Provider is not liable for damage or lost profits suffered by Users as a result of accessing or using such websites, including where their personal-data rights are infringed.

Additional Provisions

All matters concerning access and Services not regulated by these Terms and Conditions shall be governed by applicable Bulgarian legislation.
If any provision of these Terms and Conditions is invalid or unenforceable to any extent, it shall be replaced by the applicable mandatory legal provisions, without affecting the validity of the remaining provisions.
Any disputes between the Provider and the User concerning the validity, performance, interpretation or termination of these Terms and Conditions shall be resolved amicably through negotiations, consultations and mutually beneficial agreements, or, failing that, by the competent court. Bulgarian shall be the applicable language in such disputes.
In the event of a conflict between these Terms and Conditions and mandatory rules of the Apple App Store, Google Play or another App Store applicable to a particular Application, those mandatory rules shall apply only to the extent necessary for that Application, without affecting the validity of the remaining provisions.
Users may send any questions to medialand@medialand.bg.